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What hard money lenders look for

Hard money is exit finance with collateral discipline. Equity, rehab realism, borrower readiness, and a believable takeout matter more than a charming pitch deck.

Start with exit, not story

Every hard money loan needs a clear exit: sale, refinance, or another defined takeout within the term. If the exit depends on perfect markets and perfect execution, it is not an exit — it is a hope.

Lenders underwrite the collateral path and the borrower’s ability to complete that path on time.

Equity and basis

Loan-to-cost and loan-to-ARV (or as-is value) protect the lender if the plan slips. Thin equity leaves no room for rehab overruns, slower sales, or appraisal haircuts.

  • Purchase discount vs comps / ARV assumptions documented.
  • Borrower cash into the deal is real, not circular.
  • Holding costs and interest reserves sized to the timeline.

Rehab and execution risk

Scope, budget, contingency, contractor capacity, and permit risk decide whether the ARV story survives contact with the job site. Photo condition and a scoped budget beat vague “cosmetic” labels.

Borrowers who cannot explain the rehab line items usually cannot manage them.

Borrower readiness

Experience in the strategy, liquidity for overruns, credit context, and entity/title cleanliness all show up in lender review. A first-time flipper can still win on a conservative deal — but the structure should match the experience gap.

A practical lender checklist

Before issuing a term sheet, confirm:

  1. 01

    Exit memo

    Sale or refinance path, timeline, and what happens if the first exit slips.

  2. 02

    Numbers you can recompute

    ARV, as-is, rehab, LTC/LTV, and rental takeout metrics if refinance is the plan.

  3. 03

    Risk flags

    Heavy structural rehab, unstable comps, thin markets, or borrower liquidity gaps.

  4. 04

    Monitoring plan

    Draw schedule, inspection points, and reporting cadence.

FAQ

What is hard money lending in real estate?
Short-term, asset-based financing — often used for flips, bridges, and BRRRR entry — that emphasizes collateral, equity, and exit more than long-term DSCR products.
Do hard money lenders care about cash flow?
For pure flip exits, sale proceeds matter more than rental cash flow. For BRRRR or bridge-to-rental, refinance DSCR and stabilized income become central to the takeout story.
How does BrickAtlas help hard money lenders?
Lenders can review strategy-aware Investment Memos with deterministic underwriting, condition context, and market fit — speeding diligence without trusting AI invention of the numbers.
What kills a hard money file fastest?
Unclear exit, aggressive ARV without comps, rehab budgets that ignore condition, and borrowers without liquidity for overruns.

Diligence with a memo, not a guess

Review exit, equity, and strategy on one Investment Memo — math in code, explanations you can share with credit.

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